Dating app Tinder wanted to expand its age demographic, aiming to reach the age bracket of 55-60 year-olds. A difficult age range to reach who aren’t as tech-savvy as the younger generation.
Solution: #RetunTheFavour is a campaign that convinces adult children of single parents to get on Tinder and find love. How you may ask? With the expert help of the people who thrive in engaging in awkward conversations with their parents. Comedians!
